Megha Shukla joined Winchester Carlisle Companies and Carwin Advisors in April 2011.  Megha brings to the team over twelve years of experience in the area of marketing with focus on market research, customer segmentation, branding, marketing media analytics and optimization, CRM, business intelligence, pricing and product management.  Megha has worked in marketing, both on the client and supplier side, for an array of industries – real estate, financial services, telecommunications, retail, entertainment, and consumer durables.

Prior to joining Winchester Carlisle Companies and Carwin, Megha worked as Assistant Vice President of Knowledge Management at Countrywide Financial (now Bank of America).  She was leading several initiatives in the areas of competitive intelligence, consumer insights, market gap analyses, strategic positioning, and web portal development, management.  Megha also worked as a consultant providing decision support at an advertising agency handling Fortune 50 clients.  She gained several years of real estate experience working with Pulte Homes, leading the strategic marketing function for the Dallas/Fort Worth Division.  As the division's Internal Research/Strategy Consultant, Megha led strategic efforts and focused on a range of initiatives including land acquisition, consumer segmentation, product & pricing optimization, targeted marketing /promotion, and operational strategic planning. Megha is going to use empirical insights and data in the market to drive Carwin and our clients to make data driven decisions about real estate.

Megha has an MBA in Marketing and a Business Intelligence certification from the Cox School of Business at Southern Methodist University.